Understanding Google - What You Need To Know To Conquer This Search Engine Giant
Use a keyword density of about 1 to 2%. Use to be that you could rank high with 5% to 15%, but not any more. Google will call that "over optimizing" and penalize you.
Don't use more than 83 characters (including spaces) in your meta title tag. That usually comes out to about 10 to 15 words. If you have more characters, there is no penality it's just that Google won't count them as being in your title tag.
Your important keywords absolutely MUST be in your title. (That is if you want them to achieve any importance at all.)
Google doesn't use the description tag for a description like some search engines do, but take the time to write a good description of your site anyway. Google does index the words in the description tag just like they were words in the text. Be sure to use keywords in your description tag. Google only looks at approximately the first 25 words in the description tag.
The keyword tag is NOT indexed or counted by Google. So why should you use it you might ask. One of the minor search engines still use it for the time being. But, I use the keyword tag on every page to remind me what keywords I am optimizing the page for.
Google indexes all of the visible text on a page up about 100k. This is way more than you would ever be using anyway.
Google counts "cat" and "Cat" as the same word. In other words, Google is NOT case sensitive.
Very important: Google counts "dog" and "dogs" as two totally different words. Singular and plural versions of a word are different words for Google. Google also counts "run" and "running" as different words. Word-stemming creates different words.
Keyword order is important. "atlanta restaurants" is NOT the same as 'restaurants atlanta"
A hyphen is the same as a space with Google. "Nashville-singers" is the same as Nashville singers"
Google likes sites with a LOT of pages. A good goal would be to add one new page a week. Your site should have a minimum of 3 to 5 page to start with. More pages would be much better. Link each one of them back to your home page. You can also link every page to every other page.
Look at the different linking strategies described in other articles on this site.
The most important thing to remember about Google is to have as many incoming (on-topic) links as possibe.
Try to add at least one or more incoming links every week. (You won't even be listed on Google until you have at least one incoming link from another site that is already listed on Google.)
Craige Stacey has been studying search engines optimization as a hobby and has achieved some very good search engine positions in the past for membership software
Related Articles:
Buzz Video Messenger? Spreads the Buzz and Brings Targeted Traffic to Websites
Available now at http://www.buzzvideomessenger.com is an affordable, customized, easy to install video messenger.
Make money with Google Adsense!
If you have your own website, you can earn a good amount of money through Google Adsense. What do you have to do to earn money from your website? Nothing, really. You just have to re-post, in your site, the ads that Google has posted in its search engine pages. Here's how it works.
Goofy Mistakes that Hurt Your Search Engine Rankings
One thing is for sure, you don't want to spend hours, perhaps days, months, or years on a website to have some stupid little mistake get your site dropped or never even listed in the search engines. There are a lot of rules that search engines have created to block out what they call spammers, so don't kid yourself by telling yourself you are not an evil spammer.
.com Not Listed in Regional Yahoo? Don't Despair!
If you're a non-American business with a .com web address, and your regional Yahoo ranking is important to you, then my story might interest you.
Search Marketing Expo - SMX Advanced - Agenda Features Organic and Paid Search Engine Marketing Tracks
Danny Sullivan releases full conference agenda featuring session descriptions and activities, lowest registration rate available until April 2
Traffic - The Lifeblood Of All Online Businesses
I heard an interesting stat the other day that there are more web pages in existence than there are people in the world. This ranks right up there with another astonishing stat that there are more people alive today than have ever lived. Think about that for a moment, the human race has thousands of years of history but right now there are more of us on this planet than have ever lived ? that means there is going to be some dramatic competition for increasingly scarce natural resources. And so it is with websites and online business ? fiercely competitive.
Are Your Homepage Links Hurting Your Rankings?
What if I told you that all the links in your site that point to your homepage (ie
Search Engine Optimization - Website Evaluation
Website Evaluation is the primary step towards providing search engine optimization support to your website. Before you start working on your website, you need to have ready initial report that gives you complete information on various aspects of your website. This report is handed over to clients by SEO companies. If the report is satisfactory, an SEO package is suggested.
Article Marketing For Bloggers - 4 Tips To Build Traffic For Your Blog
Bloggers blog. That's what they do.
Search Engine Optimization for Small Business Success
Whether you have an established large-scale business or whether you are a one-person start-up, it is important for your website to rank high in search engine queries for your important keywords and search phrases. If you are not ranked properly you will not get much traffic, and if you depend on Internet traffic, then this can mean failure for your business. One of the best ways to improve your ranking in the search engines is by applying the methods of search engine optimization to your website. Here is a guide to search engine optimization that can help you to get started in this important task:
Stay In The Know With Google SMS
The Short Messaging Service (SMS) from Google sends short, quick, text answers in response to your queries from an SMS-enabled mobile device, such as a cell phone. For example, you can look up phone numbers and addresses of local restaurants, do local phone book searches, compare prices from online merchants in Froogle to those you find in local stores, even look up definitions of words from the dictionary.
Seo - Where To Find Hot Niche Keywords
If you're interested in creating "niche sites" and want to see the top ten lists and top 50 lists that describe what people are interested in on the Internet check out these helpful web tools online. It is also possible to buy lists off the Internet.
Great Place to Work Institute Announces Best Practices Forum; Yahoo! and Umpqua Bank, Two of Fortune's 100 Best Companies to Work for Featured as Gue
Two of Fortune's 100 Best Companies to Work For are going to present at Great Place to Work® Institute's Best Practices Forum on November 6, 2007. They will share best practices that keep their employee turnover low and profits high.
SendTec Collaborates with Microsoft(R) HealthVault(TM) on Ad Sales, Administration and Technology: Powerful Vertical Health Search Engine Cruci
SendTec (OTCBB:SNDN), a pioneering Search-Centric(sm) multi-channel marketing company, has been selected by Microsoft Corp. to provide sales, administration and technology development for certain specialized ad units that appear on the search result pages of the recently launched Microsoft(R) HealthVault(TM) platform.
World Mind Network: An Organization That Links People Across The World Through Technology
What do monks in Ireland, scientists in Germany, craftsmen in Rwanda, women washing clothes in France, Polish veterinarians, Swiss florists, Japanese kindergartners, gorillas in Spain and truckers in the U.S. all have in common? They're all featured in live streaming video on a new website, WorldMindNetwork.net, sponsored by World Mind Network, an organization which seeks to link people everywhere through internet technology.
