Eastpoint to Grow Further by Agreeing to Buy SEO Company Media Analys while Projecting Turnover Goal for Getupdated, One of Eastpoint's Daughter

(PRWeb) February 28, 2007 -- Eastpoint AB (publ) said that it had agreed to buy 51% of shares from Media Analys Trisodum AB a Swedish Search Engine Optimization company. The acquisition should take effect latest 1/3 2007. Getupdated's turnover goal is said to be 65 Million Swedish Crowns with a running rate goal of 150 Million Swedish Crowns.

Media Analys has around 400 yearly repetitive subscription clients and is growing at a rate of about 100 new clients per month. The company is a relatively new starter yet their 3 founders have over 10 years of Internet marketing experience. Media Analys client base is mostly small and medium-large companies with supply in Search Engine Marketing.

- Getupdated moves forward with this acquisition so that this way we have a team of Sweden's most driven Search Engine Marketing entrepreneurs, while securing the continuation of our growth here. Now we can focus on developing our growth in USA and starting up in England said Mattias Kaneteg CEO for Getupdated AB.

- For us at Media Analys AB is a great satisfaction to become part of the Eastpoint group. Media Analys as well as Eastpoint is distinguished for a strong driving force, high growth and a successful future. With Eastpoint behind our back we can now grow at a considerable faster rate while opening the possibility of cross selling within the 2 company's client base. The market for Media Analys is growing strong and together with the Eastpoint group we are now placed in the course to become one of Europe's biggest player within Search Engine Marketing said Marcus Everflod, CEO for Media Analys AB

For further information, please contact:
Eric Forsner, CEO Eastpoint AB
+46 070-601 65 18
Mattias Kaneteg, CEO Getupdated
+46 0735-111 444
Marcus Everflod, VD MediaAnalys AB
0735-966 896

About Eastpoint:
Eastpoint's mission is to help companies develop their businesses on the Internet. We help over 55 000 clients with:
• Addmind IT-solutions AB; Intranet, Websites, Portals and E-commerce.
• Crystone AB; webhosting and webbhotell and hosting solutions.
• Getupdated AB; Internetmarketing Internetmarknadsföring through Search Engine Marketing, Banner Network and Affiliate Marketing.
Eastpoint group has 107 employees in our Stockholm (Årsta), Norrköping, Borås, Malmö, Kristiansad, Trondheim and Oslo. Eastpoint is enlisted in the Swedish NGM Stock Market. www.eastpoint.eu

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