First Black Google now Black Amazon.com

New York, NY (PRWEB) September 19, 2007 -- Gregory GOrDon; four time International Association of Webmasters and Designers Golden Web Award winner for his web site @LightoftheWorld.com (http://lightoftheworld.com) has turned it into the world's most energy conscious shopping site. The site which has always featured a black background is in its fifth incarnation as a black background Amazon.com affiliate store that goes by the name of The Good Works Shop. According to recent arguments, sites with a black background can save enormous amounts of energy

The first Google powered black background site, Blackle.com (http://blackle.com), has already saved over 200,000,000,watt hours of electricity in about six months and has listed @LightoftheWorld.com (http://lightoftheworld.com) as the first black Amazon.com site. The sites have traded reciprocal links. The site is called @LightoftheWorld.com (http://lightoftheworld.com) because visitors can also get a free Email account with their Username@LightoftheWorld.com. While viewing Email in their inbox the pages will be displayed with a black background, provided they use the Classic Email feature.

The fact of the matter is that Blackle.com's current Alexa ranking is in the 8,000 range. That means that (and correct this if wrong) within six months if all the sites with a higher ranking were to switch, more than 1.6 terawatts of electricity would be saved. That does not count the fact that as you go down in number and higher in ranking the hits grow exponentially. And consider this, there are now more than 100,000,000 web sites.

"I may possibly make a lot of money with this venture," says GOrDon. "But unlike the creators of Blackle.com (http://blackle.com) who started their site after Mark Onktush stunned the Internet community with statistics showing that a Black Google could save a lot of energy, I have been designing all of my web sites with a black background for more than ten years." He adds, "And even though I discovered the energy savings apart from Mark, my main reason for designing in black is because black pages are more elegant."

Gregory GOrDon has a Bachelor of Science degree in International Environmental Science, Public Policy Analysis from Cook College of Rutgers University: 1980, and studied law for two years at Boalt Hall of the University of California, Berkeley. He has invented his own light form, The Dynamic Light Reflection which creates laser-like-light from a black balloon. And he has appeared on numerous television and radio shows such as The Morton Downey Jr. Show and The Howard Stern Show.

Visitors to the store are urged to first look at the featured products and then visit apparel where there are numerous led belt buckles that display messages. In addition GOrDon surmises that were everyone to do at least part of their grocery shopping shopping through his site several unnecessary trips to the grocery store would be eliminated, saving gas and enhancing environmental quality. His reasoning is that whether or not you go out, the delivery men are making rounds every day and an extra stop for them along a route will not make much of a difference while a complete trip by you would.

###

Related Articles:

One Way Links and Reciprocal Link Exchange and Traffic
While reciprocal links are still valid and help you gain link popularity and page rank, many SEO experts agree that one way links are more valuable. One way links are also known as non-reciprocal links. Acquiring one way links are much more difficult than reciprocal links. One way links are a tool that can be quite beneficial to the webmaster. The very best one way links are those that are included in the content of another website, directing visitors to your website. One way links are those where you point to a site, or a site points to you without a link being returned. One way links are the best way to increase the link popularity of the site and get theme based links for natural search engine optimization.

Traffic One Way Links And Reciprocal Link Exchange
While reciprocal links are still valid and help you gain link popularity and page rank, many SEO experts agree that one way links are more valuable. One way links are also known as non-reciprocal links. Acquiring one way links are much more difficult than reciprocal links. One way links are a tool that can be quite beneficial to the webmaster. The very best one way links are those that are included in the content of another website, directing visitors to your website. One way links are those where you point to a site, or a site points to you without a link being returned. One way links are the best way to increase the link popularity of the site and get theme based links for natural search engine optimization.

Using Back Links to Get Top Search Engine Ranking
There are no hidden secrets on how to rank high with the major search engines. All that is needed is a basic understanding of how search engines work and a bit of know how.

Increase Your Search Engine Ranking With Non-Reciprocal Link Building
You don?t need to be taught over and over that one of the most effective and powerful ways of obtaining the best position in search engines is through link building Because of this, there are already a lot of webmasters that would either send you an e-mail or drop you a call, requesting for a link exchange with you

Reciprocal Link Exchange Rampup - Winning the Link Popularity Contest
Getting links to your website all over the Internet is one of your best methods to get a higher ranking in the search engines. The reason for this is the more links you have, the more popular you are in the eyes of the search engines, and as a result you will be rewarded with a higher relevancy ranking than other websites with fewer links.

Google Grants Links to SEMcares.com to Help Non-Profits with Volunteer Search Engine Marketing
The Official Google Grants Blog tells non-profits about SEMcares.com, the not-for-profit database that connects non-profits and volunteer search engine marketing providers.

SEO Link Building and Copywriting Service Relaunched by Search Engine Optimization Firm Brick Marketing
Brick Marketing has realized the importance of incorporating and combining link building into all aspects of online marketing for each of their clients. They have since re-launched their link building service for those interested in introducing online marketing in their business model.

Rock Your Rank With a Dynamite Text Link - Yahoo Directory Explodes Rankings
Last week a client called me excitedly exclaiming that their Google PageRank had jumped a notch and their targeted keyword term now ranked #23 (up from #45) for their competitive search phrase. I asked the client if he'd been notified by Yahoo that his site was now included in the index after we had submitted it three weeks ago.

15 Proven Ways For Link Building To Improve Search Engine Rank
Almost all webmasters know that incoming links are food for website. The website will rank high in the search engine result pages as long as they have great quality incoming links with related anchor text.

Link Survey Version 1.6: Improve Search Engine Ranking by Learning About Competitors
AntsSoft today announced the release of Link Survey version 1.6, the first software in the world which can check link popularity of multiple relative websites, make comprehensive analysis, and generate a detailed report.

Link Building and Link Strategy for Increased Web Traffic
Toronto, ON November 26, 2007 ? There are millions of websites in cyberspace. The challenge becomes how to ensure that your website is found on search engines and is seen by potential customers.

Smart Link's Local Submit Enhances SEO for Vertical Search Engines
Smart Link Web, a Michigan based (http://profiles.smartlinksolutions.com) leader in search engine optimization (SEO), now offers a method for small and local businesses to climb to the top of search engine rankings. This is in response to Google's recent change in its search results through the vertical search system. It introduces Smart Link Local Submit to give local and small scale businesses an edge in the field of online business. Unlike the traditional horizontal counterpart, vertical search results place local businesses above the normal organic results. Vertical searches are focused on the particular - and the online user is given ...

Link Building To Improve Search Engine Rank
As the competition increasing every day so when you are planning to make business online then you need to optimize your site For this Search Engine Optimization or SEO is getting popular every day

25 Common Link Exchange & Search Engine Terms
In today's world of website promotion and traffic building, a whole new set of terms and definitions have developed. To be a successful webmaster and/or website owner, it is important to know the meanings of some of the most popular link exchange and search engine terms.

Buying Links - How To Make Sure That The Links You Buy Are Worth It
Before you start looking at links to buy you need to know that not all links for sale are worth it There are many things that you need to look at before you buy those links